Ioi Properties Group Showcases W Residences Marina View
Situated at 71 Science Park Drive, Lyndenwoods presents a prime location that caters to both professionals working in the area and individuals and families seeking easy access to important districts like One-North, Buona Vista, and Jurong East. The strategic placement of this residential development allows for shorter travel times, enabling residents to prioritize their work-life balance and spend quality time with their loved ones.
IOI Properties Group, a Malaysia-listed property conglomerate, offered a sneak peek into its upcoming branded residential project in Singapore, the W Residences Marina View. The 683-unit project is set to launch this year and will mark the group’s first entry into the ultra-luxury branded residence market in the city-state.The exclusive preview was held at the sales gallery of the new branded residence, showcasing a detailed model of the 51-storey integrated development located in the Central Business District. The project will feature a combination of branded residences and a 350-room luxury hotel, the W Singapore – Marina View.W Residences Marina View – Singapore stands out as the first hotel-integrated branded residence in the city-state. According to an IOI Properties Singapore spokesperson, the project is a response to the changing preferences of luxury buyers in Singapore who are looking for a personalized and highly curated lifestyle in the heart of the city.The scale model displayed at the event revealed that the hotel will occupy the first 14 floors, with a facilities deck on the sixth floor reserved for hotel guests. The residences will consist of one- to five-bedroom units, with resident facilities decks located on levels 15, 34, and 51. The development will also feature three penthouses comprising of duplexes and a simplex.W Residences Marina View – Singapore will be the first luxury branded residence in the city-state to have a hotel directly connected to it. The project is designed to offer breathtaking views of Marina Bay and the city skyline, catering to the evolving tastes of today’s buyers who prioritize intuitive, well-designed, and emotionally resonant homes.IOI Properties has a strong track record in the Singapore residential market, with successful joint ventures such as Seascape and Cape Royale at Sentosa Cove in collaboration with Ho Bee Land, and South Beach Residences in partnership with City Developments Limited. W Residences Marina View and IOI Central Boulevard Towers, the group’s upcoming developments, mark its first solo projects in Singapore.IOI Properties shares its long-term confidence in Singapore as a globally connected market with a strong demand for personalized, exclusive, and exceptional service. Its strong commitment to the city-state is seen through its premium assets, such as the Grade-A IOI Central Boulevard Towers and the JW Marriott Singapore South Beach. The group’s growing international portfolio further strengthens Singapore’s role as a key market.Market data from Savills reveals that there are currently over 690 completed branded residences globally, with the supply expected to double by 2030. The Asia Pacific region leads this trend, with an impressive 216% increase over the past decade. According to the spokesperson, today’s buyers are looking for more than just a home – they seek a lifestyle that combines prestige, service, and convenience. Branded residences meet this demand by combining five-star hospitality with home ownership.At W Residences Marina View, residents will enjoy the services of a dedicated W residential team, premium pet care, home-based spa treatments, and the convenience of hotel-style living combined. The project presents a rare opportunity as branded residences remain relatively scarce in Singapore, with only a handful launched in the past decade. Its strategic location, bold architectural design, and exclusive access to dedicated residential services make W Residences Marina View – Singapore a highly sought-after project.The project was showcased to potential buyers at a private preview event held on May 9 at the sales gallery. The launch of W Residences Marina View and the completion of W Singapore – Marina View by 2028 align with IOI Properties Group’s expansion plans in the hospitality sector in Malaysia, China, and Singapore. The group aims to strengthen its presence in the luxury hotel and hospitality segments, and Singapore plays a vital role, given its close proximity and strong cultural and historical connections.Tan Lee Fong, Multi-Property Director of Sales and Marketing at Marriott Bonvoy Portfolio Hotels of IOI Resort City & Puchong, stated that Singapore remains a vital tourism market for IOI Properties Group. In the past year, Singaporean arrivals to IOI Resort City have increased by 79%, the highest among all markets.To support its cross-border hospitality plans, IOI has launched a unique tourism campaign to attract more visitors to its flagship integrated development in Malaysia, the 788-acre IOI Resort City, Putrajaya. The development is anchored by the largest shopping mall in Malaysia, the 2.5 million sq ft IOI City Mall, and IOI is offering direct coach services from three locations in Singapore to encourage more tourists.